Young people want to work in heavy industry

Luleå A survey shows a new trend: young people want to work in heavy industry and at state-owned companies, such as LKAB in Norrbotten.

This is shown when young people list Sweden's most attractive employers in Academic Works' annual Young Professional Attraction Index survey, which measures how Swedish students and academics at the start of their careers rank the attractiveness of employers.

New on this year's list is LKAB, with mines in Norrbotten, which is ranked 59th. Steel manufacturer SSAB returns to the list after five years, reaching 33rd place, while battery manufacturer Northvolt in Skellefteå climbs to 19th place. In total, 100 companies are on the list.

"For the past eight years, we have taken the temperature of an influential target group in the Swedish labor market - the leaders of tomorrow. This year there has been an interesting and clear development in the list, with a significant increase in the popularity of heavy industry and state-owned companies," says Peter Knutsson Frejd, CEO of Academic Work.

Spotify, Google and Ikea top the list. These are large global companies that have long worked on their employer brand and can offer young talent an exciting career in what is considered an interesting industry. Apple, Microsoft and Samsung remain popular. Last year's trend of companies in the automotive industry climbing the list was confirmed this year. Volvo Group, Volvo Cars and Polestar are in the top 10.

"The rise of heavy industry and state-owned companies is all the more interesting. These are companies that are in the midst of the green transition and can offer a stable and future-proof career - something that is highly valued in an economically uncertain world. The survey is a clear indicator of what the talents of the future value and important knowledge for all employers," says Peter Knutsson Frejd.  

Lennart Håkansson

editor@northswedenbusiness.com